Wednesday, January 9, 2013

Warning: Urban Airship Pricing is Much Steeper Than Competitors


I used to be an advocate for Urban Airship when it comes to sending push notifications.

They are the very first to provide a simplified solution to iOS push notification, and they even offer 1 million push messages per month, for free (which competitors all follow).

But thereafter, it will cost 0.1 cent per push message.

Let's compare the pricing with Parse.

API Provider Per message      Per 1 million message     
Urban Airship      0.1 cent ($0.001) $1,000
Parse 0.007 cent ($0.00007) $70

So, Urban Airship costs 14 times (1000/70) of Parse!

Parse is the obvious choice to me.

I would have choose Parse if it was available in 2009. But it's not late to switch.

What's more, Parse offer not just push messaging. It includes a very awesome mobile cloud backend, signup module with Facebook/Twitter, lost password, push from clients over channels, cloud code, very good documentation, SDKs, etc...

I now advocate for Parse.


2 comments:

  1. Airship's page shows $0.001 per notification:
    https://go.urbanairship.com/accounts/register/
    So, cheaper than Parse in the end?

    ReplyDelete
  2. $0.001 = 0.1 cent

    I should update the post to put in the $0.001 notation too. Thanks.

    ReplyDelete